If you think that most of Amazon’s operating income comes from those packages they deliver so fast on your doorstep after a click of a button, you’d be wrong. Amazon earns billions from its cloud platform, Amazon Web Services (AWS) that has benefited from a more interconnected world where transactions are exponentially increasing in volume.
With a growing need to better store, verify and secure transactions, AWS allows businesses to run web and application servers in the cloud, securely store files on the cloud, use management databases like MySQL, Oracle and SQL Server to store information and deliver files quickly using a content delivery network. In short, AWS is core to Amazon’s business model and helps with database storage, content delivery, and computation power. It has been around for 13 years and offers 165 fully featured services across 21 geographic regions and is used by over 1 million customers like Netflix, Airbnb, Johnson & Johnson, Lyft, CapitalOne, and General Electric.
For developers that may not have prior experience with things like machine learning, artificial intelligence, the Internet of Things and augmented reality, AWS provides an easy solution. For example, it has features like Amazon Personalize that allow developers to add custom machine learning models including product recommendations, search results, and direct marketing. The Amazon Personalize API uses algorithms that are used in Amazon’s own retail business.
Some of the benefits of AWS include low-cost services, ease of use, versatile storage and reliability. However, there are a few security limitations, technical support fees, and the product faces general issues associated with cloud computing such as limited control, downtime, and backup protection. However, many of the disadvantages of AWS can be easily overcome or mitigated, making Amazon Web Services a leader in cloud platforms.
For those wanted to test out Amazon Web Services, it can be downloaded for free: https://aws.amazon.com/getting-started/
Also, Amazon also offers several free trainings:
AWS Cloud Practitioner Essentials https://www.aws.training/learningobject/curriculum?id=16357
AWS Machine Learning Services https://www.aws.training/learningobject/video?id=16207
AWS Analytics Services Overview https://www.aws.training/learningobject/video?id=16202
Have you used Amazon Web Services? What has been your experience?
#AWS #CloudPlatform #MachineLearning #ArtificialIntelligence